Digital Marketing
Digital marketing/online marketing is the promotion of brands to connect with potential customers using the internet and other forms of digital communication.
What You’ll Learn
The Digital Marketing is to make the site’s, Applications content worthy of higher search engine ranking for your target audience by being more relevant and competent than the competition’s. The training will enable you to learn simple SEO techniques to improve visibility of your web pages for different search engines specially for Google, Yahoo and Bing and other search engines.
- SEO, SMO, SEM
- Internet and Search Engine Basics
- Keywords Research and Analysis
- On-Page and Off-Page Optimization
- Reports and Management
- Social Bookmarking & Social Media Networking
- Video Marketing
- Blogging
- Adwords Account Setup, Ad groups and Keywords, Ads Format and Ad Guidelines
- MOBILE SEO
- Tools: Photoshop, Premiere pro, Fundametals of HTML & CSS, Google Analytics and Google Adwords
Tools you will learn
PHOTOSHOP
ILLUSTRATOR
GOOGLE ANALYTICS
GOOGLE ADWORDS
You can make a career in:
- Web Design Companies
- Multimedia Firms
- Digital Marketing Agencies
- Web Hosting companies
- Other Private & Public Sectors
- All Kinds of Businesses
You can make a career as:
- SEO Executive
- SEO Analyst
- PPC Executive
- Digital Marketing
- Executive